The founders of Banner Day and Vivid IP joined forces to create Invincible Inc., a sister brand that represents the collaboration of the creative branding agency and the boutique, intellectual property law practice. From brand strategy, naming, and creative to copyright and trademarks, Invincible Inc. joins creative and legal forces to offer true full-service packages with ownership and protection to its clients brands.

I designed the firm’s identity and wordmark to feel solid and strong — a typographic representation of invincibility, almost acting like a stamp that the firm uses to mark its approve and imbue its clients with strength and protection. The letters are used at gargantuan scale across communication design, bleeding off the edge. These background textures mix clean, solid, and bold sans-serif letterforms with the occasional classic blackletter glyph as a nod to its legal practice blended with a modern approach.

Invincible Inc. ↗