The National WWII Museum’s 2022 Annual Report

Publication Design
2023

The National WWII Museum tells the story of the American experience in the war that changed the world—why it was fought, how it was won, and what it means today.

In 2023, I worked with the museum’s team to document and chronicle the growth of their exhibits, events and experiences, contributions of their donors, and more in the 2022 Annual Report: “Legacy of Service.”

A 2022 annual report for the national world war ii museum in New Orleans as a book book standing on a marble surface with a dark blue cover, displaying vivid colored numbers and text, and shadows of leaves in the background.

The report’s front cover features a spot gloss applied to the year’s numerals, which also act as a window peeking through to the first interior spread’s full-page photograph from the Expressions of America event.

A 2022 annual report from the national wwii museum in new orleans, featuring a dark blue cover with a spot gloss uv coating applied to the large annual numbers.
A photo of an open book featuring an image of a vibrant night scene at the museum with illuminated billboards and a patriotic theme at night. crowds gather under the glow of the colorful lights.

Design Concept

Beautiful, rich typographic layouts editorialize the content while hand-written and -drawn elements personalize each page, treating the spread with warm and human storytelling: a reminder of the real individuals behind the war itself.

One of the newest exhibits at the museum features real hand-written letters from soldiers. These letters were scanned in and the words, postal stamps, and more were converted into overlaying textures placed across spreads for a personal touch.

An open book with a "table of contents" visible on the left page and a photo featuring a flag and text about the museum’s mission on the right, resting in angled light on a surface.
A collection of open annual reports featuring various photographs of people including graphs and charts, spread out on a surface.
This image is a color, typography, and layout style guideline for the annual report, featuring a variety of visual elements like text, icons, type hierarchy for headlines and text, statistics, and pull-quote styles.
Open magazine featuring an article titled "stephen e. ambrose legacy society," displayed on a grey surface. the page features green and black text with a bold title.

Large-scale, hand-written words are overprinted on top of content and across pages to add personal touch and echo the museum’s exhibit of letters from soldiers.

Open annual report book for the world war ii museum featuring an article about donors with a black and white photo of a smiling couple on the right.

The lists of donor names are interspersed with story modules of donors and individuals who served in the war.

A book spread open to an article titled "looking back: the war in 1942" featuring text and various historical photographs related to world war ii events.
Open book featuring an article remembering richard "dick" duchossois, showing images of him in military uniform, later years, and with a group of people, alongside text about his life and service.
A page from an annual report featuring a historical black and white photo of a soldier receiving a medal from president Truman, alongside a modern color photo of a veteran smiling with a group of younger adults.

“In Rememberance” pages were also devoted to servicemembers who recently passed away, chronicling their efforts and achievements.

Open book featuring an article on hershel "woody" williams with photos of him in military uniform from past and present, surrounded by military personnel.
A split image showing two photos: on the left, a younger man in military uniform; on the right, the same man as a cheerful elderly adult. a quote about service is below his youth photo.
An open book spread featuring the title "band of brothers marks 20 years" with photos of military personnel engaging in discussions, and a sidebar titled "by the numbers" listing statistics.

“By the Numbers” running sidebars leverage the beautiful typographic system with call-out stats.

An open annual report displays a custom designed map of America featuring how many donors from each state gave to the national museum that year.

A custom map shows the growth of the Charter members and Patriots Circle Members across the country and beyond.

Open book shows an article titled "curating expressions of america" with images of exhibits, people viewing displays, and musicians performing alongside text describing the bridge of stories told through generations.

These hand-written notes and postage stamps are real letters from a soldier, on display at the museum, and overprinted on the page to remind the reader of the real individuals behind the war, and their personal stories and longings for family back home.

Open magazine featuring an article titled “PT-305 returns to permanent home on museum's campus," with text, images of buildings, and a map layout on a beige surface.

A custom map of New Orleans with hand-drawn markings overlaying it shows the route that the PT-305 took from Lake Pontchartrain to its home on display in the museum.

Credits

Client
The National WWII Museum

MUSEUM TEAM
Caitlin Simnick
Keith Darcey
Meg Spilker
Kenn Perkins

DESIGNER
Russell Shaw

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