Lunch Adventure

Illustration, Web
2021

I worked with the lovely people at Fatherly, Scary Mommy, and Some Spider Studios (now BDG) to illustrate and design this whimsical page in partnership with Hillshire Farm. From a giant spinning wheel of various lunchtime activities, to an interactive slider of different sandwich assembly options, to a map of various regional favorite sandwiches from around the country and a downloadable coloring book of drawings, maps, and more, the site equips parents with a fun way to turn lunchtime into an adventure for their kids.

Illustration and Web Design
Russell Shaw

Art Director
Anne Meadows

Writer
Rob White

Developer
Lou Harding

Kids and parents could spin the activity wheel for a series of different ideas to make lunch time more fun — featuring hand-drawn illustrations of arts and crafts projects, scavenger hunts, living room blanket forts and cookie cutter sandwich bread.

Interactive user interface slider of different sandwich assembly ingredients

The page featured a Build Your Own Sandwich slider that had zillions* of combinations of sandwich options to make.

*Probably not actually zillions, but it was a lot.

How to assemble a vermont sandwich diagram
Illustration of a man in a beret peering at a California French Dip sandwich

The site also had a clickable map of different favorite sandwich recipes from around the country.

A downloadable coloring book of sandwich and lunch time activities for kids

There was even a downloadable coloring book full of mazes, word searches, and several of the hand-drawn illustrations from the site’s activities in black-and-white for kids to fill in.

Hand drawn coloring pages, mazes and word searches of lunchtime activities
Illustration of a kid eating a sandwich

Lumena

Branding, Guidelines